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Karen Robichaud

Director of Creative Engagement, Payette

Karen leads the external engagement strategy at Payette, having developed staff on-boarding programs, a clear voice for the firm and strategies for success. With experience in graphic design, Karen plays a critical role in managing the firmís brand identity. Karen leads the dialogue in Boston about how firms can integrate social media strategy into their business development goals. Karen is a member of the AIA COTE Communications Task Force and leads the BSAís Equity Roundtable.