Tuesday, September 17, 2019 | 11:15 AM - 12:15 PM
Open to Conference Attendees Only
Strategies to Create a Meaningful & Wholistic Wayfinding Experience
Director of Primary Care, Community Health, JPS Health Network
Managing Principal, Healthcare Sector Lead, Corgan
Vice President/Branded Environments Leader, Corgan
Vice President, Corgan
Is there a universal language? Patients of diverse backgrounds, languages, abilities, and ages often find themselves at a healthcare facility during the most critical and stressful moments of their lives. In this session we will examine how the design of the space can simultaneously communicate critical information to all patients, while remaining welcoming, soothing, and easing navigation. The ability for a patient to easily self-guide within a space leads to empowerment and supports their emotional and social aspects of healing. How do we create an environment that empowers and supports every visitor, no matter their background? Through case studies: Children’s Health Rehabilitation Clinic and JPS Health Medical Home Clinic, and Parkland Hospital we will show research and tools, such as eye-tracking technology, and how to strategically use the results in design to not only effectively communicate direction, but also allows the patient to engage with the space.
- Define the many different users of a healthcare facility and their different needs to best understand the need for a wholistic approach to wayfinding
- Learn how designers on the Parkland Hospital project incorporated eye-tracking technology to better understand the visitor.
- Learn how the Children's Health clinic design was implemented to serve several purposes: positive distraction, engagement, therapy and wayfinding.
- Explore how JPS integrated intuitive wayfinding to engage with and provide a comfortable experience the diverse population they serve.